GUEST DATA DISCOVERY
A deep-dive into your CRM platform to better understand your guests, their demographic, recency, frequency and value. Identify your most valuable customers and your biggest opportunities for driving revenue.
CUSTOMER JOURNEY AUDITS
Full audit of your digital channels pre, during and post visit to identify UX improvements, conversion optimisation, data collection, engagement & retention opportunities etc.
DEMAND FORECASTING
Better understand booking and visit behaviour in order to predict covers by day / week / key date further in advance so that you can react in a more strategic way.
SALES & COVER ANALYSIS
Identify areas of decline, growth and opportunity by location, day part, day of week, time of year.
SPH & MENU MIX ANALYSIS
Understand variations in spend and how your menu offering is driving this in order to identify opportunities to restructure menus, revisit products or pricing.
CUSTOMER RESEARCH SURVEYS
Whether you want to understand consumer brand perceptions or carry out product offering surveys, I’ll create the survey and analyse the results for you.
MARKET & COMPETITOR RESEARCH
Whether it’s monthly KVI analysis, menu / campaign competitor research or a broader market positioning research piece, I’m here to help.
LET'S WORK TOGETHER
Get in touch - let's align on how we can work together.